Brand Management Intern - ORIGINS

The Estée Lauder Companies Inc.


Date: il y a 2 semaines
Ville: Neuilly-sur-Seine, Île-de-France
Type de contrat: Temps plein
Description

About Us:

Our mission at Origins is to create high-performance skin care that is powered by nature and proven by science. We use potent plants, organic ingredients and 100% natural essential oils. And our long-standing commitment to protect the planet, its resources and all those who populate it is reaffirmed by our earth-friendly packaging and policies. Never Stop Discovering!

About Your Responsibilities

As part of the Origins EMEA (Europe Middle East Africa) regional marketing tribe, you will support the Marketing Coordinator as the main point of contact for EMEA affiliates and the Global team on all the topics related to our products. You will also work closely with the other EMEA team members, including visual merchandising, online, consumer marketing, supply chain, and demand planning to ensure the delivery of all ongoing and future brand projects.

Key Tasks

Marketing calendar and product launches:

  • Build and keep updated the FY25 EMEA marketing calendar and product assortment.
  • Work on new product launch strategies, including competitive analysis and price positioning.
  • Deliver the CY2025 retailer presentation to our 14 affiliates.
  • Support the marketing team in the delivery of the EMEA go-to-market strategy for our Spring launch.

Brand Analysis And Performance

  • Conduct competitive analysis and identify relevant quantitative data to define market opportunities.
  • Track brand performances and deliver data analysis to ensure we are reaching our targets.
  • Build launch recaps for all big launches of Spring 2024 and report them to the global team.
  • Participate in the consumer insights meetings to collect insightful information on our consumers.

Team Members Coordination

  • Support the Consumer Marketing apprentice in building go-to-market guidelines including TikTok.
  • Liaise with the demand planning and supply chain teams to ensure the punctuality of the projects.
  • Work closely with the online team to develop the B.com copy for the homepage monthly.
  • Support the visual merchandising team with the copy and creative directions for the new releases.
  • Be the point of contact for the 14 EMEA affiliates and the global team for all product-related topics.

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